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Home INNOVATION SUMMIT PROFILES INNOVATION SUMMIT

OK to Shop: Redefining Transparency in Food Choices Through AI and Human Verification

Stefanno Martin by Stefanno Martin
October 13, 2025
in PROFILES INNOVATION SUMMIT
Reading Time: 4 mins read
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OK to Shop: Redefining Transparency in Food Choices Through AI and Human Verification

In a world where consumers demand clarity about what they eat, OK to Shop (Oktoshop) has developed a groundbreaking technology that combines AI-powered image recognition with human verification to instantly determine whether a product complies with halal requirements or is safe for people with allergies or dietary restrictions.

Founded in Chile and now expanding globally, OK to Shop helps retailers, e-commerce platforms, and food service providers ensure transparency, consistency, and trust across their entire product ecosystem. Its technology goes beyond classification—it explains why a product is or isn’t suitable, bridging the gap between data and informed consumer choice.

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Stefanno Martin

Stefanno Martin

Co-Editor of Latin & Gulf News. Since beginning my journey in journalism in 2004, I’ve dedicated my career to exploring and reporting on the evolving relationship between Latin America and the Gulf region. Through my work, I aim to connect cultures, highlight business opportunities, and share the stories that shape our shared future.

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